Swimwear blog news and trends

posted by admin on Feb 4

Sports clothing giant JJB Sports Plc is hoping for a rebound on its sales slump for the past two years with new plans for the 2010.

JJB reported that its revenue for the past 52 weeks ending January 24, 2010 was down 28 percent from the previous year. The company also saw some major changes in its board as David Jones has decided to step down as Chairman of the company due to health issues. He will still remain as a non-executive director of JJB Sports. Taking over his post is former DSGi chief executive John Clare.

The company is looking to hype up its sales considering that the London 2012 Olympic Games is getting nearer. The company has hired Mathew Pinsent as a non-executive director. Pinsent is a four-time Olympic gold medalist and is expected to contribute a lot in the company.

posted by admin on Jun 8

FINA, the global governing body on swimming competitions, is now facing a legal suit filed by a customer swimwear company whose swimsuits were not approved by the former for the upcoming World Championships.

Blueseventy has reportedly filed the legal action in a Switzerland court last Thursday. According to the suit, the FINA’s new procedures to test swimsuits were “unfair.” It was the company who designed the revolutionary “nero comp” swimwear worn by David Davies of Great Britain. Davies broke the national 400 freestyle record last March.

FINA released a list of about 200 approved swimwear designs last month. There were nearly 350 custom swimwear designs submitted by manufacturers. These items underwent tests for buoyancy and fabric thickness by scientists.

Ten of those suits were rejected automatically while the other 136, including those from Blueseventy, were advised to undergo changes first. The companies were given a month to do the modifications. However, the custom swimwear company made numerous requests to FINA to clarify what modifications must be done considering that their swimwear passed the buoyancy and thickness tests.

FINA came out with new regulations following the controversy over sudden influx of world records being broken by swimmers who wore advanced swimsuits.

posted by admin on Sep 17

Breast Cancer is one of the most common cancers affecting women in their middle and late adulthood. Cancer victims often have to suffer through bouts of chemotherapy and a lot of them also have to under partial or radical mastectomy. Many breast cancer survivors who have had mastectomy feel that they are no longer the woman that they used to be. But with therapy and the right accessories, they can steadily ease back to their former lifestyles. They are even able to go for a swim and look and feel normal inside and out. All they need is the confidence and a little help from the right mastectomy swimwear.

Mastectomy swimwear was specially developed for women who have undergone the procedure. This specialty product comes with padded breasts that help give women the look of a pre mastectomy body. Mastectomy swimwear can come in the form of Maillots, tankinis, and even bikinis.

Women can ask their doctors and support groups for names of companies that produce this type of apparel. Some mastectomy swimwear companies also produce prosthetic breasts made of silicone. They also create specially designed bras that give the prosthesis support. Some bras even have the prosthetic pieces already attached to them.

posted by admin on Aug 26

Men’s swimwears are available in a number of varieties. Let the basic types of men’s swimwear be looked in to.

Briefs

This style tends to vary between speedo and g-string or thongs.

Board shorts

The length of board shorts goes up to the knees. Certain swimming pools prohibit these for the sanitary reasons.

Shorts

Short can be referred to as a mid-thigh, loose swimwear, composed of polyester or nylon fabric. These shorts resemble regular shorts. However, they feature polyester liner on the inner side. In the 90s, they had been the most well known bathing suits amongst the residents of the US. The success could also be attributed to TV shows such as Baywatch. At present, they are being eclipsed through board shots. Shorts used for swimming are frequently referred to as trunks. At times, they’re also called ‘lifeguard shorts’.

Jammers

These can be described as amongst the kinds of swimwear for men, which are primarily worn by the competitive athletes for obtaining speed advantages. They’re composed of spandex/lycra and nylon material, along with having a form-fitting design for reducing water resistance. Provisions have been made for moderate coverage, right from mid-waist to region above knee, looking a bit like compression shorts put on by several athletes.

posted by admin on May 2

This summer season, you should check out the range of swimwear that is available at Miodestino. The online boutique has a fabulous range of Freya swimwear that has been created by several designers. Right from really sexy bikinis to hot one piece suits, the online boutique seems to have it all.

The boutique features colorful swimwear that look quite trendy. Besides, color is in this season! You could choose to buy some “simply sexy” bikinis in hot red color or dare to opt for the transparent mesh bikinis.

Other than this, there are the halter top bikinis that you could choose from. Besides, if you really want to buy something that is “in”, you could choose to go in for the golden colored bikinis.

The printed one piece suits are also quite a rage this season. Backless, one piece suits with animal print are a must have. Besides, if you are the daring kinds, you could choose to buy the fluorescent green swimwear that is available on the online boutique. The florescent swimsuits feature quite a bold use of colors.

Although, the swimwear available on the site is a little expensive, you can be sure that you would be getting quality products that will surely add to your sex appeal.